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Search Engine Optimization Intake Form
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Step
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Business Name:
Website / URL
Date Founded
Business Person to Contact
*
First
Last
(A name of repre:sentative that you want to use publicly, this may be your main salesperson, marketing manager or even the name of the receptionist at your office)
Business Address
Address Line 1
Address Line 2
City
Alabama
Alaska
Arizona
Arkansas
California
Colorado
Connecticut
Delaware
District of Columbia
Florida
Georgia
Hawaii
Idaho
Illinois
Indiana
Iowa
Kansas
Kentucky
Louisiana
Maine
Maryland
Massachusetts
Michigan
Minnesota
Mississippi
Missouri
Montana
Nebraska
Nevada
New Hampshire
New Jersey
New Mexico
New York
North Carolina
North Dakota
Ohio
Oklahoma
Oregon
Pennsylvania
Rhode Island
South Carolina
South Dakota
Tennessee
Texas
Utah
Vermont
Virginia
Washington
West Virginia
Wisconsin
Wyoming
State
Zip Code
Phone Number
Business Category
Business Email
*
Business Hours
Business Attributes:
(Wi-fi, Wheelchair accessibility, Payment Options, Amenities, Others)
Next
Additional URLs:
(Booking an appointment, placing an order, reserving a table, searching for items, viewing your menu or list of services, etc.)
Logo URLs:
(Branding Logo of the business – provide Image URL)
Additional Photos:
(The photo should be in focus and well-lit and have no significant alterations or excessive use of filters. In other words, the image should represent reality. - Provide a shareable link e.g. Dropbox, Google Drive or send to your respective Project Manager)
Twitter
Facebook
LinkedIn:
Instagram:
Youtube:
TikTok
Others:
SEO - Information
Have you paid a company to provide SEO services before? (If you are not sure, please disregard)
Do you know any known Google penalties currently in place or received and recovered in the past? (If you are not sure, please disregard)
Do you have any sample links, articles or reports from your previous SEO provider you can send us? (If you are not sure, please disregard)
Please list down profiles you own that we can use, for example, Local Business Profiles / Social Media Profiles / YouTube Pages (If you are not sure, please disregard)
What are your top three products / services?
Branding - information
Provide a brief background of the business:
Service Overview:
Competitors:
Paragraph Text
Who is your target audience? Do you service consumers? Individuals? Businesses?
Notable Mentions (Have you (the business) been featured on a news site? Did the business win any awards or any mentions in the local or international paper?)
Content - Information
What topic(s) do you want us to focus on (other than your selected keywords)?
Are there any particular terms or words that we are not allowed to use?
Are there any restrictions in your industry such as claims or guarantees that we are not allowed to write? For example: superlatives ‘best,’ ‘leading,’ ‘top’, etc.
What is the age range of your customers?
Do you have a brand bible? If none, let us know which website talks the way you want your brand to be presented online.
Describe your business in three words:
Describe your service process (from initial contact to job completion).
Why should customers buy from you?
How would you like your customers to reach you? Email? Phone? Brick and Mortar store? Please provide details.
Do you offer anything for free?
(e.g. free consult, free quote, free assessment)
Do you have an existing marketing collateral that we can use?
(Brochures, Videos, Sales, Guides, Websites, Sample Articles, PDFs, Event Schedules, Affiliations). If they are available online, please provide the URLs.
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